Friday May 9, 2008

smSmallBiz.com - SmartMoney's Small Business Site

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Marketing

Marketing in the Recommendation Age

As customer review venues and their influence increase, business owners should capitalize on this trend.

The Agenda

This Month's Topic: Technology

It's time to get tech-savvy. Here's our special report on the latest tools that can help you build your business. See our articles and videos here.

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Marketing

Web Start-Ups Seek New Ways to Click

As concerns mount that the slowing economy may hurt the online-ad market, Silicon Valley Web start-ups are developing new approaches.

Best Practices

Asked & Answered: Hiring Help

I need to hire my first full-time employee. Do I need to incorporate?

friday's tip

Don't be indispensable. Have a point person who can cover for you if you're too sick to work.
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Profiles

A Hairdresser Keeps His Clients Close

In the annals of luxury beauty and hair care, the latest entrepreneurial insurgent is a 42-year-old Brit who left school at age 16.

Best Practices

5 Fatal Mistakes for Small Retailing

Increase your odds of success by avoiding these potential pitfalls.

Benefits

Starting Up: Solo Health Care

Thinking of starting your own business? Better check your health-care options first.

Marketing

Tech Firm Drums Up Sales Growth Through A Web Marketplace

This outfit kept its techs working during a revamp by turning to an IT-services matchmaker.

Profiles

Stand Out: This Biz Owner 'Makes the Ask'

Rebecca Boenigk, owner of Neutral Posture, answers our question: What makes you stand out from the crowd?